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The Communication Connection
Steve Adubato, Ph.D.
Great communication is about connecting with someone about something
that matters to both of you. This kind of human, personal and somewhat
visceral connection is all too rare in our lives—be it at
work or in our personal lives. Sometimes, the person communicating
is clueless that they haven’t connected—or that a connection
is either necessary or required. Other times, a communicator wants
to connect or “get on the same page” with someone and
they lack the skills and tools to accomplish it.
Beyond using compelling examples, anecdotes and analogies, this
column has explored such communication tips as utilizing a clear
and compelling message, having genuine eye contact and the need
to be concise. Yet, these new items we add to your “toolkit”
fall into a very different category that when utilized will help
you command your audience’s attention they will also increase
the odds that you will make the connection you want.
--Silence…or a long pause before you begin presenting. Very
often your audience will be engaged in sidebar conversations or
the typical buzzing that often occurs before a presentation begins.
One of the biggest mistakes a communicator can make is to begin
a presentation while this is going on. When you do this, you send
the message that it is okay to talk while you are presenting. Well,
it’s not okay and one of the best ways to get that message
across is to not speak until the room is absolutely silent.
From high school students to business executives, virtually any
audience will respond to your silence by stopping their conversations
and looking at you wondering, “what gives?” At first,
this is going to feel a bit uncomfortable. But over time, this approach
will pay big dividends for both you and your audience. Bottom line?
Own the room!
--Self-aware and natural body language. When you are slouching,
have your hands in your pockets, or are cowering behind the podium,
the message is sent that you are uncomfortable with this communication
experience. You may be uncomfortable, but you can’t let your
audience know it. Instead, stand tall, put your shoulders back,
get your hands out of your pockets and get out from behind the podium.
Again, at first you’ll feel like you are in uncharted territory,
but the more you do it, the more comfortable and more confident
you will feel. In turn, your audience will have more confidence
in you and what you have to say. Finally, you will feel their confidence
in you. The whole thing builds on itself. People feel a connection
with those they admire and respect and the way people carry themselves
goes a long way in that regard.
--A positive, “I’m glad to be here” attitude.
Positive people usually get a positive response from their audience.
You need to get yourself in a constructive state of mind. If you
don’t, your audience is going to know it right away. It’s
all about the energy you give off. It doesn’t matter how good
your material is, if you have a bad attitude you have no chance
at making a meaningful connection. Instead of thinking, “I
can’t believe I have to give this stupid presentation,”
say to yourself, “What a great opportunity to share with these
people and make a connection.” It’s all about attitude.
Next week’s column will explore in greater detail the connection
between having a “winning attitude” and achieving positive
results.
Dr. Steve Adubato coaches and speaks on the subjects of communication
and leadership and is the author of the book "Speak from the
Heart." Write to him at The Star-Ledger, 1 Star-Ledger Plaza,
Newark, NJ 07102, visit his Web site at www.stand-deliver.com,
or e-mail him at sadubato@aol.com.
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